Agenda
8:00 AM - Registration & Breakfast
Start the day with registration, coffee, and networking with fellow marketing and business leaders.
9:00 AM - Opening Remarks: Feed the Story, Fuel the Signal
A welcome address setting the tone for the day exploring how AI is reshaping brand storytelling, creative intelligence, and operational speed.
Amit Shah, Co-Founder, AI Trailblazers
Greg Kahn, Co-Founder, AI Trailblazers
Shiv Singh, Co-Founder, AI Trailblazers
9:15 AM - Marketing with AI: The 2026 Horizon
From hype to hands-on transformation, discover what’s next for marketing leaders as they move from experimentation to everyday integration in the 2nd Annual Marketing Horizon keynote.
Shiv Singh, Co-Founder, AI Trailblazers
9:45 AM - Inside the Mondelez Generative AI Marketing Platform
Go behind the curtain of one of the most advanced enterprise AI marketing platforms in the world. Learn how Mondelez is scaling AI creativity across global brands.
Jennifer Mennes, VP Global Head of Digital, Mondelez International
Michael Lampert, Sr. Director, Global GenAI, Mondelez International
10:30 AM - Fireside Chat: Marketing Mastery in the AI Era: How Snapdragon Is Powering What’s Next
Learn how Qualcomm is accelerating AI adoption across the organization and shaping the next generation of on-device intelligence through Snapdragon. Don shares practical lessons for senior marketers on cutting through the hype, building AI-ready teams, and unlocking new creative and performance opportunities in an AI-powered marketing landscape.
Don McGuire, Chief Marketing Officer, Qualcomm
Greg Kahn, Co-Founder, AI Trailblazers
10:50 AM - Networking Break:
Grab coffee and connect with fellow attendees.
11:20 AM - The Executive Perspective: The Shape of Things to Come
Business leaders share how AI is rewriting marketing playbooks, from creativity to performance, data to storytelling in their organizations.
Amy Weisenbach, Chief Marketing Officer, The New York Times
Dani Mariano, Chief Executive Officer, Razorfish
Mark Kirkham, Chief Marketing Officer, PepsiCo
Zena Srivatsa Arnold, Chief Marketing Officer, Sephora USA
Seth Matlins, Managing Director, Forbes CMO Network (Moderator)
12:00 PM - Designing the Connected Experience: How AI Is Transforming the Future Consumer Journey
This conversation will explore how brands and developers of place—like Tishman Speyer—are using AI and human-centered design to create a truly connected consumer experience across the physical, digital, and emotional touchpoints that define brand value today.
Alicia Parker, Chief Marketing Officer and Managing Director, Tishman Speyer
12:20 PM - Fireside Chat: Leading - The U.S. Marine Corps Perspective
A powerful discussion on leadership, adaptability, and resilience in the age of AI. Lessons from one of the world’s most disciplined organizations meet the realities of enterprise transformation.
Major General Michael F. Fahey III, USMC (Ret.)
Shiv Singh, Co-Founder, AI Trailblazers (Moderator)
12:40 PM - Lunch & Networking Break
Grab lunch and connect with fellow attendees.
1:40 PM - Fireside Chat: Reinventing Marketing with AI at Scale
A behind-the-scenes look at how JPMorgan Chase is using AI to reinvent marketing operations, driving smarter campaigns, sharper personalization, and new levels of efficiency at the scale of America’s largest bank.
Leanne Fremar, Global Chief Brand Officer, JP Morgan Chase
Michael Kassan, Chief Executive Officer, 3C Ventures (Moderator)
2:00 PM - Operationalizing AI in Marketing
Bringing leaders from across the marketing and communications ecosystem together, this panel explores how organizations move beyond pilots to embed AI in everyday business, highlighting real case studies that drive business impact.
Jim Lecinski, Professor of Marketing, Kellogg School of Management
David Edelman, Senior Advisor, BCG & Former Chief Marketing Officer, Aetna
Doug Rozen, President, Cadent
Greg Kahn, Co-Founder AI Trailblazers (Moderator)
2:40 PM - Agentic AI and the Future of Marketing
Agentic AI is no longer theory, it’s redefining how campaigns are imagined, built, and optimized. Explore real-world implications for marketing organizations and where the frontier is headed.
Amit Shah, Co-Founder, AI Trailblazers
3:10 PM - Networking Break
Grab coffee and connect with fellow attendees.
3:40 PM - GenAI Advertising Showcase
A live, high-energy session where award-winning creatives and brand leaders use AI tools to reimagine a classic brief revealing both the power and limits of AI-driven creativity.
Toygar Bazarkaya, Award-Winning Creative Director
Ryan Brown, Head of Creative, Chime Bank
Vineet Mehra, Chief Marketing Officer, Chime Bank
4:20 PM - Fireside Chat: Redefining the CMO Playbook in the AI Era
Join Jill Cress, CMO of H&R Block, for a one-on-one conversation on how AI is transforming marketing leadership from building trust and creativity to driving measurable growth in a machine-driven world.
Jill Cress, Chief Marketing Officer, H&R Block
Suzanne Vranica, Advertising Editor, The Wall Street Journal
4:40 PM - B2B Marketing Panel
Explore how agentic AI is transforming B2B marketing by empowering autonomous decision-making, accelerating go-to-market operations, and redefining creative and customer engagement models. Learn how leading enterprises are integrating AI agents into workflows to drive precision, scalability, and human-machine collaboration.
5:10 PM - AI Workforce Transformations
A candid discussion with experts, featuring new research into how the marketing function will shift with AI and what it means for the future of talent and investment.
Richard Sanderson, Marketing, Sales & Communications Officer Practice Lead, Spencer Stuart
6:00 PM - Closing & AI Trailblazers Power 100 Cocktails
Wrap up the day and connect with peers and share key takeaways.
Registration Details
When: Wednesday, December 3, 2025
Time: 8:00am - 7:00pm
Where: Rockefeller Center, New York, NY
Purchase your ticket
Agenda is subject to change based on unforeseen factors or circumstances beyond the control of the summit organizers.
